Watt is a global integrated retail agency, with fifty years’ experience working in over forty countries around the world.
With a unique business model that integrates world-class consulting with inspired creativity, Watt works collaboratively with clients to uncover the most meaningful insights, set the right strategies, and deliver results-oriented creative solutions across every brand touchpoint.
2020 was a year of mass disruption, which sprung upon retailers with little warning to react. The pandemic not only reshaped the industry but also accelerated trends. The dramatic shift to ecommerce is an obvious but important one, driving new, sustained behaviours...read more