by Kaylianna Lee | Mar 17, 2021 | Blog
The shopper today is changing. Customers are more discriminatory of brands they want to build a relationship with, and the foundations of that relationship is trust based on how customers see brands upholding the values they share. Today, 71% of consumers prefer...
by Kaylianna Lee | Feb 11, 2021 | Blog
2020 was a year of mass disruption, which sprung upon retailers with little warning to react. The pandemic not only reshaped the industry but also accelerated trends. The dramatic shift to ecommerce is an obvious but important one, driving new, sustained behaviours...
by Kaylianna Lee | Dec 2, 2020 | Media
We stumbled upon the 99% Invisible Podcast and were pleasantly surprised by the references made to our founder Don Watt as an influencer in the evolution of grocery. Many years have passed since our groundbreaking work with Canadian supermarket giant Loblaws Inc., and...
by Kaylianna Lee | Oct 16, 2020 | Media
Recently Watt participated in a Shop! Retail Decoded podcast to discuss convenience stores during the time of COVID-19 and what effects the virus has had on the industry. While traditional retail stores were forced to close due to countrywide quarantines, convenience...
by Kaylianna Lee | Oct 13, 2020 | Media
Watt and Euro a Go Go organized the first ever virtual Go Go Speak webinar titled “Beyond COVID: Sketch padding the Future” powered by our sister company, Communiqué. Moderated by Michael Nussbacher, VP Business Development at Watt, we invited the Euro...
