by Margarita Efstathiou | Jan 14, 2019 | Blog
The ‘Customer Experience’ will continue to gain momentum as an overarching retail trend in 2019. To lure and retain shoppers, retailers will need to further develop the customer-first mindset. Tied to the growing emphasis on the customer experience are three key...
by Watt International | Dec 12, 2017 | Blog
As business conditions for physical retailers in North America continue to create challenges and deliver weak revenue growth, Customer Experience (CX) is increasingly seen as an opportunity to drive better business performance. A competitive advantage in CX clearly...
by Watt International | Nov 22, 2017 | Blog
Forecasts for Black Friday 2017 suggests that Thanksgiving 2017 will be a bumper year for both online and offline retailers. Online coupon provider RetailMeNot forecasts that the average US shopper will spend approximately $743 over the holiday weekend, and revenue...
by Watt International | Aug 17, 2017 | Blog
May 2017 marked our 30th anniversary working with clients based in Mexico, Central America, and South America. As part of our celebrations, our Managing Partner Vince Guzzi spoke about future consumer and shopper trends and their potential impact on retailing not just...
by Watt International | Apr 4, 2017 | Blog
In a 2017 consumer survey measuring retail experiences across physical, omni-channel and pure online retailers, Amazon gained top billing despite lacking a strong physical retail network. Retailers with strong physical chains have often touted the key strengths of...
by Watt International | Feb 1, 2017 | Blog
User experience design, or the process of enhancing satisfaction by improving the usability, accessibility, and pleasure provided in the interaction, is a staple element of the design of mobile apps, websites and digital experiences. It is less often discussed in...
