Our Work

20/20 Grocery Retailing – The Shopper

20/20 Grocery Retailing – The Shopper

The last few years have seen major changes in the ways that consumers shop for groceries. Grocery chains focusing on either premium or extreme value options have seen growth in market share and store traffic, while mass traditional supermarkets are struggling to...
Experience Matters

Experience Matters

When a new prototype was initially created for ice cream heavyweight Häagen-Dazs (Oakland, Calif.), it was designed with the recent growth in Asia’s luxury market in mind. As that expansion slowed and changed, the brand called an audible. “Instead of pouncing on Asia,...
Canada, Are You Ready For Today’s Shopper?

Canada, Are You Ready For Today’s Shopper?

February 2015. It’s a new year for Canadian retailers. A year that will see continued expansion of US and other foreign retailers into Canada’s retail heartlands. Last year saw the first opening of a Nordstrom this side of the border, and this year sees the arrival of...