by Watt International | Aug 19, 2018
The Challenge The Approach The Process The Outcome Get In Touch The Challenge Love for Häagen-Dazs products’ runs deep, and is amplified through its global network of retail stores that bring the brand to life for consumers. Häagen-Dazs recognized that their brand...
by Watt International | Aug 17, 2018
The Challenge The Approach The Process The Outcome Get In Touch The Challenge As with most retail environmental design projects we conduct, the first phase of the project involved evaluation & refinement of the brand’s current positioning; understanding the...
by Watt International | Aug 16, 2018
The Approach The Process The Outcome Get In Touch The Approach Our approach is to develop creative that truly depicts the most appetizing aspects of the product. Our food-centric approach creates persuasive in-store communications that drive trial and help build...
by Watt International | Aug 9, 2018
The Challenge The Approach The Process The Outcome Get In Touch The Challenge In support of our brand positioning work with Price Chopper and its transformation to Market 32, there was an opportunity to assess and redefine the private label strategy and brand offering...
