Our Work

Market 32 by Price Chopper

Market 32 by Price Chopper

The Challenge The Approach The Process The Outcome Get In Touch The Challenge As with most retail environmental design projects we conduct, the first phase of the project involved evaluation & refinement of the brand’s current positioning; understanding the...
PICS

PICS

The Challenge The Approach The Process The Outcome Get In Touch The Challenge In support of our brand positioning work with Price Chopper and its transformation to Market 32, there was an opportunity to assess and redefine the private label strategy and brand offering...