by Watt International | Feb 10, 2020 | Blog
The modern day quick-service restaurant (QSR) landscape has been shifting for some time. An entire industry built on standardization and hyper efficiency is now being expected to address the changing consumer who is demanding a wider variety of offerings tailored to...
by Watt International | Oct 10, 2019 | Blog
The late September announcement that fashion retailer Forever 21 was declaring bankruptcy and closing its Canadian and U.S. stores has been met with varied reactions. Could it mark the beginning of the end for fast fashion? Are young people doing more of their...
by Watt International | Jul 31, 2019 | Blog
Like all businesses, retailers need to pay close attention to measuring the ROI of their spending decisions. But since the relationship shoppers have with brands is hopefully long-term, it is becoming increasingly important for retailers to look beyond a simple ROI...
by Watt International | May 27, 2019 | Blog
Remember when shoppers started being asked to fill their own bags at the grocery store checkout? This new task struck many as a major inconvenience, if not just wrong. Weren’t shoppers paying for a service as well as a product? To boot, ditching designated baggers...
by Watt International | Apr 30, 2019 | Blog
GLOCALIZATION in retail is all the buzz these days. But what it means and how to do it isn’t always clear. A combination of ‘global’ and ‘localization,’ glocalization is a portmanteau word used to describe a product or service offering that is distributed...
by Watt International | Apr 1, 2019 | Blog
Back in January, an inspiring art installation appeared in front of Toronto’s Union Station – a 35-foot-long bright orange structure that formed the phrase “Change is good.” No, this was not a holdover from Nuit Blanche, when the city’s public spaces are filled with...